Direct Listings? Better Than IPOs, But Not Good Enough
A monitor displays Peloton Interactive Inc. signage during the company’s initial public offering (IPO) at the Nasdaq MarketSite in New York, U.S. (Photographer: Michael Nagle/Bloomberg)

Direct Listings? Better Than IPOs, But Not Good Enough

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(Bloomberg Opinion) -- I suppose if my venture capital firm had been the second-largest outside investor in the We Co. after having been the leading financial backer of Uber Technologies Inc. — yea...
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