Walmart Debuts Three Sub-$100 Tablet Models to Challenge iPad
The new gadgets are part of Walmart’s broader push to revitalize its electronics section.
(Bloomberg) -- Walmart Inc. is rolling out three Android-powered tablet computers this week, all priced under $100, to grab sales from Apple Inc.’s market-leading iPad.
The devices, under Walmart’s Onn store brand, include an 8-inch version for $64, a 10.1-inch model for $79 and one at the same larger size with a detachable keyboard for $99, the retailer said in an email Monday. All have Google’s Android operating system, 16 gigabytes of storage and promise 5.5 hours of use before a charge is needed. IPads start at $329.
The new gadgets are part of Walmart’s broader push to revitalize its electronics section and, if successful, could provide a jolt to the sluggish tablet market, which declined in 2018, according to data tracker Strategy Analytics. The company has also started selling Bluetooth-enabled wireless earbuds for $39.88 that are designed to undercut Apple’s AirPods, which sell for four times as much.
To contact the reporter on this story: Matthew Boyle in New York at mboyle20@bloomberg.net
To contact the editors responsible for this story: Crayton Harrison at tharrison5@bloomberg.net, Lisa Wolfson, Jonathan Roeder
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