Sony CEO Urges Return to Geeky Engineering Roots
Kenichiro Yoshida, chief executive officer of Sony Corp. (Photographer: Akio Kon/Bloomberg)

Sony CEO Urges Return to Geeky Engineering Roots

(Bloomberg) -- If you still remember Sony Corp. as the company that defined the cutting edge of technology in the 1990s, its chief executive officer has some good news for you.
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