How Virtual Streamers Became Japan’s Biggest YouTube Attraction
A booth attendant demonstrates using the Sony Corp. Project Morpheus virtual reality headset for a photograph at the Tokyo Game Show 2014 in Chiba, Japan. (Photographer: Kiyoshi Ota/Bloomberg)

How Virtual Streamers Became Japan’s Biggest YouTube Attraction

(Bloomberg) -- Kizuna Ai, the most popular streamer in Japan, is an anatomically exaggerated, perpetually adolescent girl in frilly thigh-high socks and a pink hair ribbon. She’s also an entirely v...
BQ Install

Bloomberg Quint

Add BloombergQuint App to Home screen.