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Ford Acquires Electric Scooter Startup Spin

Ford Motor said it acquired Spin, a San Francisco-based scooter-sharing company.

Ford Acquires Electric Scooter Startup Spin
The Ford Motor Co. logo stands at the Sutton Ford Lincoln car dealership in Matteson, Illinois, U.S. (Photographer: Daniel Acker/Bloomberg)

(Bloomberg) -- Ford Motor Co. said it acquired Spin, a San Francisco-based scooter-sharing company.

For Ford, the deal adds scooters to a sprawling array of future transportation services, which already include autonomous vehicles and on-demand shuttles. As for Spin, it has found a deep-pocketed acquirer after having been locked out of several key markets.

``As more people consider scooters to be a viable mobility option, now's the right time for Ford'' to work closely with Spin, the automaker said in a statement. ``Spin is an important step towards realizing our ambitious vision for the future of urban mobility.''

The San Francisco-based startup was one of the companies that put scooters on the city’s streets this spring, sparking occasional conflicts with pedestrians and drivers. In March, Spin said it planned to launch services in 60 markets.

San Francisco eventually gave two companies permits to operate scooter-sharing services, shutting Spin and other early market entrants out. Spin also applied to operate in Santa Monica but was snubbed by city officials there, too. The company currently operates in nine cities and five college campuses, and says it has facilitated more than 1 million rides. This makes it much smaller than Bird and Lime, the startups that have emerged as market leaders.

Spin has raised just $8 million—compared with the hundreds of millions brought in by Bird and Lime—and it’s looked to raise money through cryptocurrency token sales. Investors in the scooter industry have questioned whether companies with less capital would be able to keep pace. 

Axios first reported the deal earlier Wednesday. 

--With assistance from Keith Naughton.

To contact the editor responsible for this story: Craig Trudell at ctrudell1@bloomberg.net, Andrew Pollack

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