Apple Ramps Up Original Podcasts, in Part to Help Promote TV+
An Apple Interactive Television Box (AITB) is arranged for a photograph in the Brooklyn Borough of New York, U.S. (Photographer: Gabby Jones/Bloomberg)

Apple Ramps Up Original Podcasts, in Part to Help Promote TV+

(Bloomberg) -- Apple Inc. is ramping up its push into original podcasts by seeking an executive to lead the initiative and buying shows that would be exclusive to its services.
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