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Apple Puts Music Streaming Service on the Web, Rivaling Spotify

The company said the web version is an early beta test. It looks similar to the Apple Music app coming to Mac computers.

Apple Puts Music Streaming Service on the Web, Rivaling Spotify
Customers browse products at an Apple Inc. store inside the Iconsiam mega-mall, co-developed by Siam Piwat Group, Magnolia Quality Development Corp. and Charoen Pokphand Group, in Bangkok, Thailand. (Photographer: Nicolas Axelrod/Bloomberg)

(Bloomberg) -- Apple Inc. on Thursday launched its Apple Music service on the web, opening up access to users to who prefer a browser instead of an app.

The company said the web version is an early beta test. It looks similar to the Apple Music app coming to Mac computers later this year. Beats Music, which Apple bought in 2014, had a web version, but Apple discontinued that upon launching Apple Music in 2015.

The company hasn’t built web versions of other major new services like Apple News+ and Apple TV+. But iCloud and iWork products are offered via the web. Apple Music competes with Spotify Technology SA.

To contact the reporter on this story: Mark Gurman in San Francisco at mgurman1@bloomberg.net

To contact the editors responsible for this story: Tom Giles at tgiles5@bloomberg.net, Alistair Barr, Andrew Pollack

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