Motilal Oswal: IndiaMart InterMesh - First-Mover Advantage To Help Tide Over Increased Competition
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Motilal Oswal Report
We hosted an interaction with Brijesh Kumar Agrawal of IndiaMART InterMESH Ltd. for an update on business and sectoral trends in the B2B internet space.
Here are the key insights from our discussion -
The company uses superior analytics to match buyers and sellers on its platform based on the behavioral attributes of the two parties.
This is the biggest moat to the company’s business as it impacts overall user experience and ensures buyer stickiness on the portal against competitors who are relatively recent entrants.
IndiaMART constantly works on its user interface and consumer experience to ensure seamless working for its subscribers.
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