Motilal Oswal: ICICI Securities - Focus On A One-Stop Financial Intermediary 

BQ Blue’s special research section collates quality and in-depth equity and economy research reports from across India’s top brokerages. These reports offer BloombergQuint’s subscribers an opportunity to expand their understanding of companies, sectors and the economy.

Motilal Oswal Report

ICICI Securities Ltd.’s Annual Report offers insights into the company’s strategy going forward.

The focus is on five key points -

1. creating scale, 2. increasing average revenue per user (ARPU), 3. improving customer experience, 4. increasing digitization, and 5. further improving operational efficiency.

The company took some key steps to increase customer acquisition and retention, including:

1. a tie-up with ICICIB and 2.subscription plans such as ‘Prime’ and ‘Prepaid’.

These initiatives resulted in the number of active/NSE-active clients growing 16%/27% to 1.4 million/1.0 million.

The company increased its market share in terms of NSE-active clients by 40 basis point to 10%.

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