Kalyan Jewellers - IPO Review: ICICI Direct
An employee displays gold rings inside a Kalyan Jewellers store during the festival of Dhanteras in Noida. (Photographer: Prashanth Vishwanathan/Bloomberg)

Kalyan Jewellers - IPO Review: ICICI Direct

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BQ Blue’s special research section collates quality and in-depth equity and economy research reports from across India’s top brokerages, asset managers and research agencies. These reports offer BloombergQuint’s subscribers an opportunity to expand their understanding of companies, sectors and the economy.

ICICI Direct Report

Established in 1993, Kalyan Jewellers Ltd. is one of India’s largest jewellery companies having ~6% market share in the organised jewellery space.

The company designs, manufactures and sells a wide range of jewellery products at varying price points for uses ranging from jewellery for special occasions such as weddings, which is its highest selling product category, to daily-wear jewellery.

Over the years, the company has successfully expanded to become a pan-India player with 107 showrooms across 21states in India and 30 showrooms located in the Middle East.

One of the key strengths of the company has been to operate as a hyperlocal jewellery player.

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ICICI Direct Kalyan Jewellers IPO Review.pdf

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