ICICI Direct: Mrs. Bectors Food IPO - Investment Rationale 
Newly baked loaves of garlic bread move along a conveyer belt to be packaged at a manufacturing facility. (Photographer George Frey/Bloomberg)

ICICI Direct: Mrs. Bectors Food IPO - Investment Rationale 

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BQ Blue’s special research section collates quality and in-depth equity and economy research reports from across India’s top brokerages, asset managers and research agencies. These reports offer BloombergQuint’s subscribers an opportunity to expand their understanding of companies, sectors and the economy.

ICICI Direct Report

Mrs. Bectors Food Specialty Ltd. is one of the leading companies in the premium, mid-premium biscuits segment and the premium bakery segment in North India.

The company manufactures and markets a range of biscuits like cookies, creams, crackers, digestives and glucose under the flagship brand ‘Mrs Bector’s Cremica’.

The company also manufactures and markets bakery products in savoury and sweet categories including breads, buns, pizza bases and cakes under brand ‘English Oven’.

The company is the largest supplier of buns in India to reputed quick service restaurant (QSR) chains like Burger King India, Connaught Plaza Restaurants, Hardcastle Restaurants and Yum! Restaurants (India).

Click on the attachment to read the full report:

ICICI Direct Mrs Bectors Food IPO Review.pdf

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