Havells India Annual Report Analysis -  Higher Focus On Rural, Digital: ICICI Securities

Havells branding is displayed on a component for E-Lite LED 18 W Pride Plus lights on the production line. (Photographer: Udit Kulshrestha/Bloomberg)

Havells India Annual Report Analysis - Higher Focus On Rural, Digital: ICICI Securities

BQ Blue’s special research section collates quality and in-depth equity and economy research reports from across India’s top brokerages, asset managers and research agencies. These reports offer BloombergQuint’s subscribers an opportunity to expand their understanding of companies, sectors and the economy.

ICICI Securities Report

FY21 annual report of Havells India Ltd. focusses on rural as well as digital as the next growth drivers. It believes-

  1. rural markets will be key revenue contributor ahead and

  2. ‘phygital’ will be the next growth driver as offline and online channels will co-exist.

The company had done strong investments in distribution in FY21 and expanded dealer count by 27%.

It has also expanded direct coverage to 1,562 cities in FY21 from 1,054 cities in FY13.

It plans to focus on eight strategic business objectives like-

  1. brand enforcement,

  2. product extension and expansion,

  3. proximity to consumer,

  4. in-house manufacturing,

  5. financial management,

  6. digitisation,

  7. strengthening Lloyd business and

  8. sustainable business.

Click on the attachment to read the full report:

ICICI Securities Havells FY21 Annual Report Update.pdf

DISCLAIMER

This report is authored by an external party. BloombergQuint does not vouch for the accuracy of its contents nor is responsible for them in any way. The contents of this section do not constitute investment advice. For that you must always consult an expert based on your individual needs. The views expressed in the report are that of the author entity and do not represent the views of BloombergQuint.

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