With Recipes, the Key to Making Millions Is Not About the Food
A sushi chef puts final touches on his creative sushi dish. (Photographer: Yuriko Nakao/Bloomberg)

With Recipes, the Key to Making Millions Is Not About the Food

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(Bloomberg) -- In 2017, the team from Sir Kensington’s made an estimated $140 million for their ketchup recipe when they sold it to Unilever.
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