Phonebooth-Sized Offices Debut in Japan for Telecommuting Masses
Booth costs 250 yen ($2.30) every 15 minutes, and corporate subscription plans charge a monthly rate for a fixed pool of hours.
(Bloomberg) -- Call it co-working, Japan style. People on the go will soon be able to find a quiet place to sit down and tap away on a laptop, thanks to phonebooth-sized offices that will be popping up at train stations, airports and skyscraper lobbies.
An enclosure of just 1.2 square meters (13 sq. feet), the soundproof Telecube will have a seat, desk and power outlets. Mitsubishi Estate Co., together with office furniture maker Okamura Corp. video-conferencing software vendor V-Cube Inc., and Telecube Inc. plan to install 1,000 of the boxes by 2023.
The companies are betting there will be enough demand for the mini workstations. Coffee shops in Tokyo are often full of workers toiling away on laptops. WeWork Cos., which opened its first locations in Japan last year, also sees businesses and employees embracing more flexible working spaces in different locations that can be used only when needed.
“If you’re on the way back from a sales visit and happen to have 15 minutes of free time at a train station, you may want to access a quick workplace,” said Hiroyuki Mashita, Telecube’s chief executive officer.
Users will have to reserve the mini offices ahead of time, and unlock them using a QR code on smartphones. The booth costs 250 yen ($2.30) every 15 minutes, and corporate subscription plans charge a monthly rate for a fixed pool of hours.
The Japanese government is also encouraging workers to telecommute, in anticipation of congested transportation networks during the 2020 Tokyo Olympics, when 7.8 million spectators are forecast to visit, according to the organizing committee. Companies are also increasingly embracing telework, with 19% of businesses with more than 100 employees saying they are adopting more flexible working arrangements, up from 16% in 2008.
Mitsubishi and its partners have been testing 22 prototype Telecube boxes since November. East Japan Railway Co. is also introducing its own mini workspaces, called Station Booths, from Thursday following a trial period.
To contact the reporter on this story: Kantaro Komiya in Tokyo at kkomiya4@bloomberg.net
To contact the editors responsible for this story: Young-Sam Cho at ycho2@bloomberg.net, Reed Stevenson
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