Book Excerpt: Why Elon Musk’s Outlandish Stunts Work
Elon Musk, chief executive officer of Space Exploration Technologies Corp. (SpaceX), speaks at the unveiling of the Manned Dragon V2 Space Taxi in Hawthorne, California, U.S. (Photographer: Patrick T. Fallon/Bloomberg) 

Book Excerpt: Why Elon Musk’s Outlandish Stunts Work

BloombergQuintOpinion
Excerpted from ‘Innovation Capital, How To Compete And Win Like The World’s Most Innovative Leaders’, with permission from Penguin Random House India.
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