TRPs, Surveys, And Polls: The Sample Size Enigma
Pedestrians walk past stalls at the Bhadra Fort market in Ahmedabad, on Oct. 22, 2020. (Photographer: Sumit Dayal/Bloomberg)

TRPs, Surveys, And Polls: The Sample Size Enigma

BloombergQuintOpinion
The U.S. Presidential election has brought the issue of surveys and polling back to the fore. Polling is dead because they have been spectacularly wrong, seems to be the emerging consensus. In Indi...
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