Every Graph Tells a Story

(Bloomberg Opinion) -- What do you do if you are the Federal Home Loan Mortgage Corp. and you want customers to better understand economics, interest rates and mortgages? If you're Len Kiefer, the company's deputy chief economist and this week's guest on Masters in Business, you turn to social media.

Kiefer's posts are packed with charts and analysis focused primarily on credit and housing. He is a big fan of data visualizations -- he has come up with different ways to present publicly available data, creating graphs and visualizations that provide fresh insights into the housing sector.

His primary responsibility is to help develop the economic outlook for the mortgage company better known as Freddie Mac.

You can find many of his data visualizations at Tableu and on Twitter.

His favorite books are here; a transcript of our conversation is posted here.

You can stream/download the full conversation, including the podcast extras on iTunesBloombergOvercast, and Stitcher. Our earlier podcasts can all be found at iTunesStitcherOvercast and Bloomberg.

Next week, we speak with restaurateur Cameron Mitchell, founder and chief executive officer of Cameron Mitchell Restaurants, which manages numerous restaurants across the country. He is the author of "Yes is the Answer! What is the Question?: How Faith In People and a Culture Of Hospitality Built A Modern American Restaurant Company."

This column does not necessarily reflect the opinion of the editorial board or Bloomberg LP and its owners.

Barry Ritholtz is a Bloomberg Opinion columnist. He founded Ritholtz Wealth Management and was chief executive and director of equity research at FusionIQ, a quantitative research firm. He is the author of “Bailout Nation.”

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