Cryptocurrency Exchange Coinbase Picks Direct Listing Over IPO

Coinbase Global Inc., the biggest U.S. cryptocurrency exchange, is planning to go public through a direct listing, the company said in a statement on Thursday.

The San Francisco-based company previously filed its registration documents with the U.S. Securities and Exchange Commission, though it hadn’t specified that it would pursue a direct listing instead of a standard initial public offering.

Coinbase will join a handful of mostly consumer-facing technology companies including Spotify Technology SA that have gone public through direct listings. Online video game company Roblox Corp. also has announced that it’s planning a direct listing, after earlier delaying its IPO and raising capital privately.

The SEC has approved a New York Stock Exchange proposal to allow companies raise primary capital while listing directly, which had previously been a significant drawback to bypassing an IPO.

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