Why It May Be Downhill From Here for Stocks in 2019

(Bloomberg) -- Summertime and the livin’ is easy, right? The market is near a record, President Donald Trump delivered a nugget of good news on the trade front, the labor market is thriving and the Federal Reserve is at least considering a rate cut.

And for all that, few of Wall Street’s denizens sound particularly optimistic.

Professional prognosticators often dance to the same tune but what’s unusual now is how glum the music has become of late. With $5 trillion added to equities already, pessimism pervades second-half forecasts. It will be hard to sustain the advance, they say -- the market can’t defy gravity forever. And freakish June, when just about everything rallied, won’t be repeated.

“A lot of the gains for the year have already been booked,” said Arthur Hogan, chief market strategist at National Securities Corp. “We’re up 19% in the first half of this year in the S&P 500, it’s a great start. I don’t think anybody supposes we’re going to annualize that number.”

Hogan is right -- it wouldn’t be so awful if the rally ended now, with the S&P 500 having just posted its best first half since 1997. In the holiday-shortened week, stocks rallied to records and bonds surged on the expectation the Fed will cut rates at its July meeting. But a stronger-than-expected jobs report on Friday clouded the case for easing, and the S&P 500 retreated 0.2%.

Concern about the economy and trade won’t go away. Negotiations between the U.S. and China may be set to pick up, but little else has been agreed to following the Group of 20 summit. Last week’s promises sounded good, but investors are realizing there’s been a shortage of new news -- and that doesn’t bode well for calm.

“Investors are slowly but surely becoming a little bit numb to ‘We’re almost there’ because we’ve been told ‘We’re 90% of the way,’ and it never really comes to fruition,” said Shawn Cruz, manager of trader strategy at TD Ameritrade. “Eventually you’ll find it harder and harder to make new highs.”

Nobody is rushing to revise year-end S&P 500 targets higher. The majority of those surveyed by Bloomberg expect the S&P to end at a lower level than it’s at now. Forecasters at RBC, for instance, reiterated a year-end S&P 500 target of 2,950, about 1.3% below current levels. Citigroup maintained its 2,850 target, and both shops warned rallies won’t be sustainable. Jonathan Golub at Credit Suisse recommended “cautious positioning” given the decelerating environment.

To be sure, 2019’s surging markets have raised hopes among many investors for truly huge gains such as those enjoyed in 2013 and 1995, when the S&P 500 rallied around 30%. While big gains through June obviously don’t hurt that case, they come nowhere near guaranteeing it. Out of 10 times when stocks rose 15% or more in the first six months of a year going back to the 1950s, more gains happened about half the time, according to research from LPL Financial.

Weakness is normal after a big start and pullbacks tend to be more severe, the firm found. That could mean stocks could finish the year just a few percentage points from their current levels, according to LPL.

With stocks hovering near spots where past rallies failed, many say it’s time to take profits or re-position. JPMorgan Chase & Co., for one, is advising clients do just that.

“This has been so good,” Samantha Azzarello, global market strategist for JPMorgan ETFs, said in an interview at Bloomberg’s New York headquarters. But “the risks are to the downside and it makes sense to take some profit, rebalance and hold more cash.”

A focus on economic data doesn’t do much to instill confidence, despite the strong jobs report. Much of it has been weakening. Virtually everyone is still pinning their hopes on a so-called insurance cut from the Fed that may boost growth while the trade mess is unscrambled.

But even that may be too little, too late, according to Morgan Stanley. A gauge of U.S. factory activity is at its lowest level since October 2016, for instance, and many other data points are already headed lower. “An accommodative Fed might cushion the blow but likely won’t prevent it,” wrote the firm’s strategists, led by Mike Wilson, in a note. Wilson and his cohort recently predicted the S&P is likely to fall into a 10% correction in the third quarter on the back of the weak data.

“When the Fed starts cutting rates here, it’s, number one, an acknowledgement that they already went too far to begin with, which is good. And number two, a sign that the economy is starting to weaken and they’re trying to offset the impact of a weaker economy,” said David Spika, president of GuideStone Capital Management. “And neither one of those are positive for stocks.”

UBS’s Francois Trahan warns that ignoring the weakening data comes with peril. Investors were fooled by the “bad news is good news” mantra in the past two slowdowns and markets ignored the negative developments for a time, he wrote in a note. “While the S&P 500 has reacted well to bad economic news of late, this is simply not sustainable,” he said. “The upside for equities finally came to an end when earnings expectations began to decline.”

Earnings forecasts for S&P companies have been getting worse by the week. More than 80% of those that have issued new forecasts have slashed their profit estimates. At Citigroup, a client survey showed a majority believes profit forecasts for next year are too high. “Seasonally, this has not been a great time for share prices and 2019 may not be any exception,” wrote strategists led by Tobias Levkovich in a note.

“We would expect higher volatility,” said Spika. “Everything was up in the first half -- every asset class. Safe havens, risky assets, everything went up,” he said. “It’s just not sustainable.”

--With assistance from Sarah Ponczek.

To contact the reporter on this story: Vildana Hajric in New York at vhajric1@bloomberg.net

To contact the editors responsible for this story: Jeremy Herron at jherron8@bloomberg.net, Chris Nagi

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