Luxury Cars Are Embracing the “Drop” Model Favored by Supreme, Nike
A range of Mercedes-Benz luxury automobiles, manufactured by Daimler AG, sit on display in the automaker’s showroom in Munich, Germany. (Photographer: Andreas Gebert/Bloomberg)

Luxury Cars Are Embracing the “Drop” Model Favored by Supreme, Nike

(Bloomberg Businessweek) -- Rolls-Royce knows that for some clients, the $330,000 Wraith—in all its 12-cylinder, 3,800-pound art deco glory—is not enough. The model is six years old, after all, and...
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