A man looks at new LCD televisions at an eZone retail showroom (Photographer: Namas Bhojani/Bloomberg) 

Xiaomi Slashes Price Of Some TV Models In India As New GST Rates Come Into Effect

Chinese electronics giant Xiaomi on Tuesday said it has reduced prices of three of its television models by up to Rs 2,000 to pass on the benefits of the recent GST rate cut.

Xiaomi in a statement said its 32-inch Mi LED Smart TV 4A will be cheaper by Rs 1,500 and the 32-inch Mi LED TV 4C PRO will cost Rs 2,000 less. The changes are effective from Tuesday across all sales platforms, it added.

Xiaomi said the decision was driven by the government's positive decision to reduce GST on TVs (up to 32-inch display) from 28 percent to 18 percent, and Xiaomi's philosophy of keeping profit margin for hardware products at 5 percent.

Also read: GST Rate Cuts: Impact On Businesses And Government