Royal Enfield Bets On Bigger Engines To Grow At Twice The Industry’s Pace
The Royal Enfied Interceptor 650. (Source: BloombergQuint)

Royal Enfield Bets On Bigger Engines To Grow At Twice The Industry’s Pace

Eicher Motors Ltd. is betting on bigger engines, a category that has not worked for India’s largest leisure motorcycle maker yet, as it faces first competition in its bestselling 350cc market.“The ...
BQ Install

Bloomberg Quint

Add BloombergQuint App to Home screen.