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Repro India Targets To Double Daily Book Sales 

Repro India aims to sell about 24,000 books a day by July.



A customer browses children’s books for sale. (Photographer: Patrick T. Fallon/Bloomberg)
A customer browses children’s books for sale. (Photographer: Patrick T. Fallon/Bloomberg)

Repro India Ltd. said it aims to sell about 24,000 books a day in the next financial year, aided by its new operation centres and expanding online sales.

“We are selling 12,000 books a day and plan to double that number by July 2019 after opening our new facilities in Delhi and Bangalore by next year,” Pramod Khera, executive director at Repro India, said in a conversation with BloombergQuint. “Books market in India is growing 20 percent annually and could reach Rs 80,000 crore over next five years. And, (if) one-tenth of that is sold online, that’s the market we are addressing.”

The online sales market in India will expand “dramatically” from around Rs 1,500 crore now, with increasing internet access and the growing number of online shoppers, he said.

Watch the full interview here: