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Rajiv Bajaj On Overtaking Hero MotoCorp
As long as you are on the path of improvement, I don’t think there is any failure, says Rajiv Bajaj.
19 Jun 2021, 02:30 AM IST
Were he not the son of the promoter, would Rajiv Bajaj have had the courage to junk the company’s mainstay scooter business and shift gears to motorcycles?We’ll never know. Because he is and he did. Except it was not courage, he says, but paranoia that drove the decision. And risk-aversion.“It was very clear to me that in an industry where technology had by and large saturated, you had to compete on something else,” Bajaj, managing d...
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