State-Run Banks Onboard 2.9 Crore Users On Digital Payment Modes Since Aug. 15
The finance ministry on Wednesday said public sector banks have on-boarded about 2.9 crore customers on digital payment modes since the launch of the 'Digital Apnayen' campaign on Aug. 15.
The campaign, aimed at encouraging customers to use digital banking channels, was launched under the aegis of the government's Digital India initiative.
Under the campaign, banks were asked to onboard a minimum 100 new customers, including merchants and financial inclusion account holders, by each branch on the digital payment modes.
Banks were also advised to consider reward and recognition programme for their branches and business correspondents and other field functionaries for promoting the campaign.