BMW Beats Mercedes by Just 34 Cars in Tight U.S. Sales Race
(Bloomberg) -- BMW AG’s namesake brand was neck-and-neck with its German rival in the U.S. last month, edging Daimler AG’s Mercedes-Benz by a mere 34 cars and keeping the race for sales bragging rights close into the final stretch.
BMW posted a 6% gain in September, delivering to 27,467 cars and sport utility vehicles. The 3 Series sedan was up 19% and the X5 SUV more than doubled sales from a year ago.
Mercedes deliveries rose 4.8% to 27,433, paced by deliveries of its GLC and GLE SUVs, which jumped 13% and 28%, respectively.
BMW has a lead of more than 8,200 vehicles over Mercedes year-to-date. But the latter is regaining some momentum after supplier bottlenecks at its assembly plant in Tuscaloosa, Alabama, left dealers with inventory shortages earlier this year.
Toyota Motor Corp.’s Lexus, which outsold the German luxury leaders in both July and August, reported a 17% plunge in U.S. deliveries last month. Sales of the ES, the brand’s top sedan, tumbled 36%, while the RX SUV, its most popular light truck, fell 12%.
Volkswagen AG’s Audi division also slumped in September, with a 17% slide. Deliveries of its best-selling SUV, the Q5, fell 41%.
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