JAB Adds Goldman Sachs to Lead Banks on Coffee Unit IPO

(Bloomberg) -- JAB Holding Co., the consumer investment firm backed by the billionaire Reimann family, has added Goldman Sachs Group Inc. to a lead role on the initial public offering of its coffee business, a person with knowledge of the matter said.

Goldman will work on the deal as a joint global coordinator alongside BNP Paribas SA and JPMorgan Chase & Co., according to the person, who asked not to be identified because the information is private. JAB is considering raising about 3 billion euros ($3.3 billion) in an Amsterdam IPO of the business, which could take place as soon as the first half of the year, Bloomberg News reported earlier this month.

JAB announced in December it plans to combine its Jacobs Douwe Egberts and Peet’s units in a single entity before a possible listing of the business. The firm has spent tens of billions of dollars investing in brands such as Caribou, Stumptown and Intelligentsia, challenging Nestle SA and Starbucks Corp. for leadership in the industry.

Representatives for JAB and Goldman Sachs declined to comment.

--With assistance from Myriam Balezou.

To contact the reporter on this story: Thomas Buckley in London at tbuckley25@bloomberg.net

To contact the editors responsible for this story: Eric Pfanner at epfanner1@bloomberg.net, Ben Scent, Jennifer Ryan

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