HSBC Hong Kong CEO Cesar Takes Top Job at Hang Seng Bank

Diana Cesar. (Photographer: Anthony Kwan/Bloomberg)

HSBC Hong Kong CEO Cesar Takes Top Job at Hang Seng Bank


HSBC Holdings Plc’s chief executive officer of Hong Kong has been appointed to the top job at Hang Seng Bank Ltd. 

Diana Cesar will succeed Louisa Cheang on Sept. 1, according to an emailed statement from the bank. HSBC has started a process to find a new CEO for its Hong Kong business. 

Luanne Lim, the chief operating officer at HSBC in Hong Kong, will assume the role of interim chief executive for the operations in the city until a successor is appointed. Louisa Cheang, the chief executive of Hang Seng, will extend her leave of absence while she receives medical treatment and return as an HSBC executive “in due course,” the statement said. 

HSBC, Europe’s largest lender, is steering billions of dollars in capital toward Asia to lift its profitability while shrinking or exiting operations in other parts of the world. Key to its growth strategy in Greater China is capitalizing on the rising affluence in the world’s second-largest economy. 

The London-based bank owns about 62% of Hang Seng. 

©2021 Bloomberg L.P.

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