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Alibaba Reshuffles Management as Ant Financial Names New CEO

Finance Giant Ant Names Simon Hu New CEO in Reshuffle

(Bloomberg) -- Alibaba Group Holdings Ltd. and finance affiliate Ant Financial unveiled a series of management changes, including a new chief executive officer for Ant, as they seek to boost expansion overseas and tighten coordination between the two operations.

Alibaba Reshuffles Management as Ant Financial Names New CEO

Ant Financial, the online finance giant that operates Alipay, said veteran Simon Hu, 49, would become CEO. He will take over the role from Eric Jing, 47, who will remain executive chairman.

Cheng Li, chief technology officer for Ant, will move over to become CTO for Alibaba Group, reporting directly to CEO Daniel Zhang. Jeff Zhang, the current CTO for Alibaba, will remain chairman of the Alibaba Technology Committee and lead the company’s overall tech strategy.

Alibaba typically has annual restructurings aimed at promoting new talent and focusing management on new opportunities. In an internal memo to employees, Zhang said the latest round of changes are designed to capitalize on globalization, Chinese domestic opportunities and the potential of big data and cloud computing.

“Alibaba’s habit has always been to make changes for the future at its best moment,” Zhang wrote in the memo. “We have been carefully planning for this and, while some of the recalibration already under way have resulted in positive outcomes that exceeded expectations, it is far from enough.”

Alibaba shares rose 1.1% in Hong Kong trading to the highest level since its stock offering in November.

Shawn Yang, a Shenzhen-based analyst with Blue Lotus Capital, said the changes are aimed at competing more effectively against domestic rivals in local services and e-commerce and expanding abroad with digital payments.

“The battle between Ant Financial and WeChat in China is almost over,” Yang said. “If you want to go overseas in the future, the opportunities are much, much bigger. But there will be many issues like culture and polices, so it’s better to use someone more experienced.”

Hu, who has served as Ant’s president since November 2018, will among other things oversee Alipay and the Digital Finance group, according to an internal memo confirmed by the company. He will report to Jing, as executive chairman.

“The future market potential of our globalization strategy has far exceeded our imagination and, as such, I need to dedicate more of my time and energy towards this priority,” Jing said in a separate memo.

Ant Financial started as Alipay in 2004 as a way for Alibaba’s shoppers to pay for goods. It has grown into a $150 billion behemoth spanning micro-lending and insurance to credit-scoring and the country’s largest money-market fund. Ant has user base of 900 million domestically and counting.

In an interview in October, Jing said China’s private sector is still thriving because of the advent of new technologies such as online lending and mobile payments.

To contact the reporters on this story: Zheping Huang in Hong Kong at zhuang245@bloomberg.net;Jun Luo in Shanghai at jluo6@bloomberg.net

To contact the editors responsible for this story: Candice Zachariahs at czachariahs2@bloomberg.net, ;Peter Elstrom at pelstrom@bloomberg.net, Jonas Bergman

©2019 Bloomberg L.P.