Ekta Kapoor’s Strategy To Grow ALTBalaji Without Taking On Netflix, Amazon
ALT Balaji app displayed on a smartphone. (Photographer: Anirudh Saligrama/BloombergQuint)  

Ekta Kapoor’s Strategy To Grow ALTBalaji Without Taking On Netflix, Amazon

Ekta Kapoor, maker of some of India’s most popular television series and blockbuster Bollywood films, says she isn’t competing with Amazon Prime or Netflix, the subscription services that got India...
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