DAZN Tops Mobile Streaming Sessions With Alvarez-Saunders Fight
(Bloomberg) -- Sports streaming service DAZN had the biggest increase in video streaming last week as it featured a highly anticipated super-middleweight boxing match between Saul “Canelo” Alvarez and Billy Joe Saunders.
DAZN recorded a 25% jump in users launching its mobile app, according to Bloomberg’s analysis of Apptopia data. Alvarez won the May 8 fight in front of 73,000 fans at AT&T Stadium in Arlington, Texas.
Walt Disney Co.’s Disney+ had the biggest decline in streaming among top U.S. providers, with the service in a lull between major series after the conclusion of “The Falcon and the Winter Soldier.”
For the week ended May 9, downloads of the DAZN app surged 580% for the top increase. Downloads of AT&T Inc.’s HBO Max app showed the biggest decline.
|App||Ticker||App Sessions||% Change||Downloads||% Change|
|Sling TV||DISH||5.38 million||2.3||58,748||0.7|
|AT&T TV||T||2.3 million||0.5||38,671||2.3|
|YouTube TV||GOOGL||11.8 million||-0.3||123,572||-5.8|
|HBO Max||T||145 million||-0.7||931,105||-46|
Apptopia defines a session as a launch of a mobile app.
NOTE: Apptopia estimates mobile-app performance metrics such as downloads, in-app purchase revenue and daily active users by combining their data from more than 125,000 connected developer accounts, used as a learning set, with publicly available information. Apptopia says it doesn’t collect or have access to personally identifiable information.
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