Apple Pays the Price to Stay at the Bleeding Edge
An Apple Inc. logo is seen on a customer giveaway during the opening of the new Apple Michigan Avenue store in Chicago, Illinois, U.S. (Photographer: Daniel Acker/Bloomberg)

Apple Pays the Price to Stay at the Bleeding Edge

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(Bloomberg Opinion) -- Apple Inc. looks like it may put down close to $1 billion just to keep its devices at the leading edge. 
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