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Amazon's Satellite Project Will Cost Billions, Jeff Bezos Says

Bezos was speaking about the project when an animal rights activist rushed the stage. 

Amazon's Satellite Project Will Cost Billions, Jeff Bezos Says
Jeff Bezos, founder and chief executive officer of Amazon.com Inc., listens during an Economic Club of Washington discussion in Washington, D.C., U.S.(Photographer: Andrew Harrer/Bloomberg)

(Bloomberg) -- Amazon.com Inc. plans to spend billions of dollars building a network of thousands of satellites to provide broadband internet service, Chief Executive Officer Jeff Bezos said.

The Project Kuiper initiative, disclosed earlier this year, is the type of big bet the company needs to keep making as its massive scale renders smaller endeavors less meaningful, Bezos said Thursday at Amazon’s re:MARS conference in Las Vegas.

The project, he said, is “a very good business for Amazon” because it requires a big capital expenditure, Bezos said. “It’s multiple billions of dollars of capex. Amazon is a large enough company now that we need to be doing things that, if they work, can actually move the needle.”

Amazon's Satellite Project Will Cost Billions, Jeff Bezos Says

In filings with the International Telecommunications Union, Amazon said it aimed to place 3,236 satellites into low Earth orbit, and use them to beam broadband internet connectivity across the globe. The project is separate from Bezos’s space launch vehicle maker, Blue Origin LLC.

“By definition you end up accessing people who are kind of, underbandwidthed,” Bezos said. “Rural areas, remote areas. And I think you can see that, going forward, access to broadband is going to be very close to a fundamental human need.”

Bezos was speaking about the project when an animal rights activist rushed the stage. The protester was taken backstage by security personnel without incident.

To contact the reporter on this story: Matt Day in Seattle at mday63@bloomberg.net

To contact the editors responsible for this story: Jillian Ward at jward56@bloomberg.net, Andrew Pollack, Alistair Barr

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