As Indians Take To Poker, India’s No. 1 Platform PokerBaazi.com Jumps To 15th Spot Globally
*This is in partnership with BloombergQuint BrandStudio
PokerBaazi.com has been recognised as India’s number one poker website by top global poker-listing website Poker Scout. PokerBaazi.com, the made-in-India platform from the house of Baazi Games, secured the top spot with the highest game traffic for a poker-only app in India and an audience of over two million users.
Navkiran Singh, founder & CEO at Baazi Games, the parent group of PokerBaazi.com, said, “This is a great milestone, encouraging us to further push the envelope when it comes to delivering the finest experience for our Baazi community. Baazi Games launched PokerBaazi.com with a vision of building a complete ecosystem for poker and we are proud of how far we have come and how we have created a category on our own.”
PokerBaazi.com will be celebrating its seventh anniversary this October. Earlier this year, the leading poker platform launched a major app upgrade, which has won multiple awards, and the company’s product-driven approach is driving massive growth.
Poker Boom In India
India’s online gaming sector is witnessing a boom and the growth trajectory of this industry in recent years shows that it may soon overtake the entertainment sector. The online gaming industry in India has grown to more than $1 billion in 2020 at a CAGR of 18.6%. Indians love gaming, especially skill-based games, and thanks to the democratisation of technology, brands like Baazi Games have been able to develop highly engaging products for India.
While games like Rummy and Call Break are not new to Indian households, games like poker, wildly popular in the West, are now making a big mark in India too.
PokerBaazi is run by a team of passionate poker players—Navkiran Singh himself holds championship titles in some coveted global poker tournaments—and this passion has translated into being able to power an exhilarating user experience through a product powered by the latest technology that’s built on a scalable and secure model.
Made In India
As Indians took to games like poker during the pandemic, there was massive demand for skilled game developers. There has been a steep spike in hiring and, according to reports, there will be 40,000-plus developers employed in the Indian gaming sector by 2022, up from 25,000 in 2017.
With the aim to establish Poker as a sport and have a category of its own, the in-house technology team at PokerBaazi.com has been able to onboard exceptional talent that understands gaming needs as well as the unique mindset of the Indian consumer and religiously follows user feedback.
Leading By Action
Ever since its launch, PokerBaazi has taken a front-foot approach with many of its industry-first initiatives. From launching record-breaking poker tournaments and a leading loyalty programme to product innovation, PokerBaazi has done it all. The platform recently announced the 2021 edition of India’s biggest poker tournament, The EndBoss, which will be held in October 2021 as part of the company’s seventh anniversary celebrations.
Building A 360-Degree Poker Ecosystem
Navkiran Singh has a vision of building a complete ecosystem for poker, which includes creating awareness of the game and enabling learning about the game by placing the right technology at the forefront. Singh and his team are now busy building a set of ancillary apps to build a poker universe. These efforts are in line with the aim of creating a unique standing for poker in the country as a standout category, much like cricket, hockey, and football.
While Baazi Games continues with its fast growth in India and is already 10-million user strong, the company also has near-term plans of expansion into international markets.