A worker organises packages of Marico Ltd. products at a department store in Mumbai, India. (Photographer: Prashanth Vishwanathan/Bloomberg News)
Marico’s Saffola Runs Into Competition, Health Conscious Indians
Marico Ltd.’s branding of Saffola as a safer alternative helped win consumers in a country where people suffer from diseases like diabetes and hypertension at least a decade earlier than peers in d...