Centrum Broking: Initiating Coverage On V-Mart Retail - A Solid Play  

Centrum Broking: Initiating Coverage On V-Mart Retail - A Solid Play

A customer browses clothing displayed in the womenswear department (Photographer Kanishka Sonthalia/Bloomberg)

BQ Blue’s special research section collates quality and in-depth equity and economy research reports from across India’s top brokerages, asset managers and research agencies. These reports offer BloombergQuint’s subscribers an opportunity to expand their understanding of companies, sectors and the economy.

Centrum Broking Report

V-Mart Retail Ltd. has built its strong business model in the untapped markets with a focus to meet rural India’s fashion aspiration and the tag-line, ‘-fashion at affordable price’ is crafting a solid business moat.

Capitalising on the shift from unorganised apparel retailing, V-Mart has consciously targeted tier-I, II, III cities locating approximately 78% of its stores using cluster-based strategy in high gross domestic product growth states (Uttar Pradesh/Bihar).

Notably, these cities also offered lower operational costs, and higher store throughput resulted in healthy revenue/Ebitda/profit after tax compound annual growth rate of 19%/26%/12% over FY14-20 period.

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Centrum Broking V-Mart Retail - Initiating Coverage .pdf
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